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EBay slammed over quake adverts


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EBay slammed over quake adverts

EBay slammed over quake adverts


INTERNET auction site eBay has been criticised by aid organisations for advertising earthquake memorabilia next to news reports of the disaster.

The advert, which appeared on several pages of reports on the disaster on the Sky News site, read: "Earthquake Disaster for sale. Check out the deals now!" and linked to eBay.

Clicking on the link generated a list of items on the auction site containing the word earthquake. The list included books about the 1906 San Francisco quake, disaster movie DVDs, and old photographs of past disasters.

After the Evening News alerted Sky, the advert was withdrawn from the front page of the site, but it remained on other news pages for several hours.

A spokeswoman for the broadcaster apologised, saying: "The advert in question did appear on the site, and as soon as we realised, we took steps to remove it. It is regrettable this has happened."

She said Sky had not received any direct complaints, but apologised to anybody who found the advert offensive, and said steps were being taken to ensure such insensitive advertising did not appear again.

But rescue organisations working in the disaster zone said the advert should never have been used in the first place.

Christian Aid spokesman John Davison called the advert "appalling".

An Oxfam spokesperson added: "It would be great if Sky could put web links to the organisations working on the ground instead."

The advert arose via an automatic system, where key words from the story are used to generate adverts through the Google search engine.

A spokesman for eBay said the firm regretted the advert and would take steps to ensure the blunder was not repeated.

http://news.scotsman.com/international.cfm?id=1472292004

Post Thu 30 Dec, 2004 11:23 am 
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colbycoolage
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Well there goes my idea of putting photos of my ex up online Cool

Post Thu 30 Dec, 2004 11:33 am 
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